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Vol. 1, No. 3      March 8, 2005    

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Today's Tip
Save Time With a Detailed Audience Analysis

Many instructional designers design for the same target population over and over again. For example, you develop courses only for first line managers, or only for accountants. In these cases, consider a more detailed audience analysis that identifies a wider range of characteristics and preferences than you would normally complete.

If your whole department develops for the same audience over and over again, consider a detailed audience analysis study as a departmental project for all developers to use and periodically update. This will save time in the long run.

Don't forget, however, to check out the target audience's current knowledge and skills related to your specific topics on each new project.

Related Tips


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Stay Competitive on the Job Market...
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Earn University Credit with DSA Certification. Get credit for workshop s you have attended.
Learn how...

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Contact DSA
Darryl L. Sink & Associates, Inc.
One Cielo Vista Place
Monterey, CA 93940
Phone: 831.649.8384

Voicemail: 800.650.SINK (7465)
Fax: 831.649.3914
Workshops: Jane Sink, Vice President of Marketing





Copyright, Darryl L. Sink & Associates, Inc.
Monterey, California

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